Chinese enterprises are in the stage of rapid development, and many of their products need to be upgraded to better meet the market demand in a sustainable manner.
The workshop is aims to reach a consensus on enterprises to develop sustainable products.
The events will develop the following topics:
- The organizational environment for product development
- Product team management
- Innovate theoretical methods and tools r
- Psychology and product development
- Portfolio management
- New product development process management
- User and market research methods
- Business model design
- Product design and testing
- Product marketing management
- Product life cycle management and delisting management
The event is targeted to professionals with at least 2 years of working experience and with a background on product development or management related positions.
The event series is comprised of 4 events